Category: wax talent

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GT Group launches wax Studio: a brand activations agency powered by one of the industry’s largest diverse creator networks

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by Gay Times GT Group has unveiled wax Studio, a full-service creative agency specialising in branded events, curated trips and experiential mailers — an evolution of the Group’s award-winning creative work that folds the legacy of GTX into a dedicated, modern home for brand activations. Why wax Studio — and why now Since the start of 2024, GT Group has deliberately reshaped its ecosystem: launching wax Talent to represent and cast both celebrities and creators and sharpening Gay Times’ editorial strategy around deeper, subscription-first journalism. Those moves have laid the…

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Articles Community Josh Cavallo News Originals wax wax talent

GT Group’s ‘wax Talent’ reports surging growth in first half of 2025

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GT Group’s talent management arm, wax Talent, has announced robust growth in the first half of 2025. Launched in mid-2024 as a culture focused talent agency, wax has seen revenue climb by over 10% month-on-month in every 30 day period of 2025 so far. This represents a streak of continuous double-digit expansion. This rapid rise underscores wax’s successful entry into the talent management industry and its emergence as a significant contributor within the GT Group ecosystem. Company officials indicated that the momentum is projected to continue through the year, highlighting…

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Articles Culture LGBTQ Music LGBTQ+ New Music montykeates Music News wax wax talent

montykeates speaks to his love of a digital generation on RED LOVE HEART FOREVER

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Genre-bending trailblazer montykeates has returned with a new, high-energy record. Amassing a reputation for his unique brand of electronic pop-rock – now celebrated as “hyper-rock” – the 22-year-old artist continues to reflect on his formative experiences with social media and the notion of growing up as a product of his generation. In a track speckled with up-tempo drums, digitised vocals, and a mosh-pit worthy outro, ‘RED LOVE HEART FOREVER’ speaks to the nostalgia of those who have navigated infatuation and heartbreak from behind the screen of a phone. Reflecting on…

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